How Nutrition Science Now Drives CPG Innovation

by Sifter
,
Judy Seybold
,
MS, RDN, LD, CLC
October 2, 2025
October 2, 2025
The food industry is at a turning point. With chronic disease costs exceeding $1.1 trillion annually, consumers and institutions are demanding more from food companies—and rewarding brands that lead with purpose.
Sifter is the Food as Medicine Platform.

Compliance is no longer enough. SifterLabs technology equips CPG‘s to transform nutrition from a regulatory requirement into a strategic growth engine. By going deeper than traditional labeling and reformulation, Sifter helps you:

  • Evaluate and score products using our advanced Open Health Score Index. It combines the Nutrient Rich Food Index (NRFI), FDA Healthy definition, and ingredient evaluations into a powerful, science-based platform.
  • The Health Star Rating (HSR) system indicates the overall healthiness of packaged foods on a scale of 0.5 to 5 stars. A higher number of stars signifies a healthier choice. The goal of the HSR system is to help manufacturers reformulate products to be healthier. Sifter's HSR/NRFI dashboard and nutrient density calculator let you compare your products to your best competitors.
  • Track attributes linked to chronic conditions that influence consumer trust and purchasing behavior.
  • Align with emerging health policy trends that will shape the next generation of food innovation.
  • Support food product reformulations, new product development, and ongoing competitive evaluations.

Turn Insight into Opportunity
With SifterLabs, you now can keep your product portfolio cutting-edge, uncover category trends, explore ingredient alternatives, and identify new claim opportunities.

Empower Your Teams
Guide R&D, Nutrition, Product Development, Innovation, and Marketing with comparative insights on formulations, claims, and medical-diet product acceptance—ensuring dietary fit and stronger product-market alignment.

Build Smarter Market Baskets
Layer sales data and market leadership to substantiate future claim strategies and accelerate innovation.

Contact us now to explore what’s possible with SifterLabs.

Sifter Solutions | Simplifying Nutrition. Empowering Health.

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